Mark Twain once observed, “Many a small thing has been made large by the right kind of advertising”. One need only turn to the trusty internet to find examples of where the right advertising has made a dramatic impact on mass consumerism. In a world of technology where advertising banners adorn the web pages we frequent, there is still surprisingly a place for the impact of billboard or outdoor advertising. Indeed if anything, advances in technology have made this advertising medium of the previous century, well and truly a thing of the 21st century. Take the billboard advertising for Kill [...]

According to recent research the UK's run of rain-drenched summers could be ended by a slow-down in major Atlantic currents which bring warm, wet air to Europe. This could mean that we could say goodbye to wet, soggy summers and hello to weather similar to that of years past. With a rise in warm weather you will probably see more people enjoying the great outdoors, but have you got advertising coverage to take advantage of this? Outdoor media is a great way of getting out your message or increasing brand awareness. At Buy Now Media we focus on the following forms of outdoor media, all of wh[...]

When it comes to deciding the best form of advertising for your company or business the first aspects you have to consider are; what message are you trying to put across, who are you trying to get your message too, and what is your media budget? Once you have decided the answer to these questions you can start contemplating which form of media you should use as your advertising base. Choosing a form of media also depends on how long you want your campaign to run for. What do you want to say and how long do you want to say it for? If you have a lot of information don’t try and fit it into a [...]

Billboard advertising is a great way of getting your company noticed. The location and size of the billboards is the key to the success of the campaign and catching the eye of potential clients. For commuters going the same way to work every morning, whether on foot or on wheels, billboard advertising is hard to miss. If designed and located properly it can be visible from miles around without being too obtrusive. There have are many fantastic, innovative billboard advertising campaigns. Advertising in this way is very popular in the USA with huge billboards alongside the major highways and in[...]

Does anyone ever remember walking down a street that had no billboards staring at them from unexpected spots? In whatever era you grew up you always had these. Outdoor Advertisers know that they can gain from this and get more sales in their kitties. It is a fact that outdoor advertising has become really important today. In fact in today’s world of very high level of competition, you cannot imagine a product to become successful without outdoor advertising campaigns. In the current era life has become really busy for every one and as a result it is a must that the advertising companies bring [...]