Bags offer a great alternative to the more common items of merchandise that are frequently used as promotional tools. Whilst items such as mouse mats and coasters are very popular they do have their limitations as they only advertise to the person using them. Opting to use bags as part of your advertising strategy will enable you to reach out to a much larger audience. Bags are available in all different shapes, sizes and colours and can be easily customised with your brand name, website address and contact details. You can choose from a variety of different bags ranging from the more traditional plastic carrier bag to sandwich bags and takeaway bags.