BuyNowMedia - Media Planning Media Planning

Welcome to BuyNowMedia's Online Media Planning Service

Now you have found your way to our free media planning service, let us find you the right media for your advertising campaign. BuyNowMedia is a free service specialising in helping small and medium sized businesses find the best media opportunities available to reach your target audience without the long drawn out process that this would normally entail.

We have tried to keep it as short as possible, we know you are busy people, and therefore, request that you fill in the six sections with enough information that will allow us to source the relevant media for you from our media partners. It should take no more than 10 minutes and could prove to be the best 10 minutes ever spent.

There are so many marketing options to choose from. How do you know which one’s right for you? BuyNowMedia takes the headache out of the decision, helping you choose the best options for your market, budget and desired outcome. Whatever marketing your business requires, we have the expertise to advise you, whether it’s out-of-home, radio, TV, ambient, online, newspaper or magazine advertising.

Based on information you provide, the BuyNowMedia planning team will not only locate the best providers and the best marketing fields for you, whether that’s press, digital media, TV, outdoor, radio or magazines, but also advise you on the type of campaign that would be best. It could be that you need to increase brand awareness with event marketing, drive sales with direct response advertising, or generate targeted traffic to your website through an online campaign. Whatever your requirements, BuyNowMedia can make it happen.

We’re confident that our experience within industries as diverse as radio, digital and outdoor advertising will enable us to deliver a campaign plan with which you will be 100% happy. Should you want to go ahead with our proposal, we will even organise everything for you, including confirming and booking the media for you. We can also help with the creative for the campaign should you need.

BuyNowMedia offers a media planning service that helps businesses such as yours, find the best way to get your message out to their target audience. It’s fast and free, allowing you to bypass the time consuming and costly process that media planning and consultation normally entails.

We know you’re busy, so we’ve tried to keep the process a short as possible. Simply complete the six stages below and we’ll have enough information to source relevant information from our various media partners, creating a marketing solution that fits your business perfectly.

Alternatively, if you’d prefer to contact one of the team directly, feel free to call the media planning team on 020 7478 2400 or email us at mediaplanning@buynowmedia.com and we’ll discuss your needs in person. It could be the most profitable five minutes you’ve ever spent.

For more information on BuyNowMedia Creative
please call 0207 7477 2269,
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Your full contact details must be filled in below

                                   




For more information on BuyNowMedia
please call 0207 478 2400,
email admin@buynowmedia.com
or fill in the form below.



  • Your Details:

    Please fill out your contact details below and click on the "next" arrow.

    Your full contact details must be filled in below

  • Background

    Please include a short paragraph with an overview of your company including any recent advertising history you may have done

  • Core Objectives

    What are you looking to achieve with this campaign?

  • Marketplace Dynamics

    Who are your main competitors in both advertising and sales terms and is there anything that may change dramatically in the competitive marketplace in the near future that may impact on your business?

  • Targeting

    Who is your target audience?

  • Planning Considerations

    Are there any issues you would like BuyNowMedia to address in our planning process? Are there any key learnings from previous activity (good or bad)? What regions of the UK are you looking to target? When do you want this campaign to run? Do you have any preferences on which media you wish to use? What is your budget?

    By pressing submit you agree to BuyNowMedia discussing your media requirements with media owners and contacting you with our results.


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References

The New Era of Outdoor Advertising

Outdoor advertising has been one of the most popular ways of promoting any product or service. It is the kind of advertising which makes use of materials which can be seen by the public even though they are out on the streets. Outdoor advertising includes resources like the billboards and the posters, as well as the big signs that are on the sides of the buses and trains. Even street furniture can be used in this kind of advertising, especially if they are used properly. However, with the continuous development of the advertising industry, new ideas on how to promote and endorse certain products were made available to the public.

Nowadays, more new exciting concepts have emerged to help one business to stand out even more. Although billboards are still big part of the out-of-house advertising, fresher resources and materials can already be availed of, and these are the high technology of the media. The use of these innovative ideas can make a business become more visible to the public, thus ensuring a greater chance of attracting the target market and collecting bigger income in return. This very fresh idea is what is popularly known as the alternative outdoor advertising. The alternatives are a diversion from the conventional outdoor campaigns that are commonly used nowadays; and because of their departure from the common methods, these alternatives have continued to boom.

One example of the new outdoor media is the use of triangular media displays. These are just one of the many unique types of media that catch the eyes of the consumers. They are bicycles with a large poster attached to them; and they are located in strategic areas which can be seen by both the passers by and the drivers of the vehicles caught in traffic; and the best feature of this is that the poster is within great eye-level read. The bicycle can be steered by a representative appointed by the advertisers; and with the great looking form of the bicycle station and the ability of the representative to hand out flyers and other written materials to the audience, the message is assured to be delivered efficiently to the target group of consumers.

Another example is the mobile projection where the product or service endorsement is projected on any surface with the use of a specially equipped automobile that remains immobile or slowly travels the road. As one of the latest addition to the alternative advertising methods, the mobile projection is very pleasing to the eyes especially at night time. It is very eye catching and it is almost impossible that people will not notice the projection of the advertisement particularly at night when the light of the projection joins other night lights and become one of the greatest views.

Lastly, there are the wrapped vehicles which are very rampant nowadays. Advertisers can already wrap anything, from the small cabs to the big buses, name it and they can have it wrapped with their product and service endorsements. With this type of “hot” campaigning, there is a sure chance of turning heads and getting better feedbacks from the target market.

These are just some of the new additions to the outdoor advertising industry. They are very modern, yet they all have the same objective, and that is to help a business advertise its products and services. Outdoor advertising definitely is one very helpful way to increase the marketability of any business.

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