BuyNowMedia - Media Planning Media Planning

Welcome to BuyNowMedia's Online Media Planning Service

Now you have found your way to our free media planning service, let us find you the right media for your advertising campaign. BuyNowMedia is a free service specialising in helping small and medium sized businesses find the best media opportunities available to reach your target audience without the long drawn out process that this would normally entail.

We have tried to keep it as short as possible, we know you are busy people, and therefore, request that you fill in the six sections with enough information that will allow us to source the relevant media for you from our media partners. It should take no more than 10 minutes and could prove to be the best 10 minutes ever spent.

There are so many marketing options to choose from. How do you know which one’s right for you? BuyNowMedia takes the headache out of the decision, helping you choose the best options for your market, budget and desired outcome. Whatever marketing your business requires, we have the expertise to advise you, whether it’s out-of-home, radio, TV, ambient, online, newspaper or magazine advertising.

Based on information you provide, the BuyNowMedia planning team will not only locate the best providers and the best marketing fields for you, whether that’s press, digital media, TV, outdoor, radio or magazines, but also advise you on the type of campaign that would be best. It could be that you need to increase brand awareness with event marketing, drive sales with direct response advertising, or generate targeted traffic to your website through an online campaign. Whatever your requirements, BuyNowMedia can make it happen.

We’re confident that our experience within industries as diverse as radio, digital and outdoor advertising will enable us to deliver a campaign plan with which you will be 100% happy. Should you want to go ahead with our proposal, we will even organise everything for you, including confirming and booking the media for you. We can also help with the creative for the campaign should you need.

BuyNowMedia offers a media planning service that helps businesses such as yours, find the best way to get your message out to their target audience. It’s fast and free, allowing you to bypass the time consuming and costly process that media planning and consultation normally entails.

We know you’re busy, so we’ve tried to keep the process a short as possible. Simply complete the six stages below and we’ll have enough information to source relevant information from our various media partners, creating a marketing solution that fits your business perfectly.

Alternatively, if you’d prefer to contact one of the team directly, feel free to call the media planning team on 020 7478 2400 or email us at mediaplanning@buynowmedia.com and we’ll discuss your needs in person. It could be the most profitable five minutes you’ve ever spent.

For more information on BuyNowMedia Creative
please call 0207 7477 2269,
email creative@buynowmedia.com
or fill in the form below.

Your full contact details must be filled in below

                                   




For more information on BuyNowMedia
please call 0207 478 2400,
email admin@buynowmedia.com
or fill in the form below.



  • Your Details:

    Please fill out your contact details below and click on the "next" arrow.

    Your full contact details must be filled in below

  • Background

    Please include a short paragraph with an overview of your company including any recent advertising history you may have done

  • Core Objectives

    What are you looking to achieve with this campaign?

  • Marketplace Dynamics

    Who are your main competitors in both advertising and sales terms and is there anything that may change dramatically in the competitive marketplace in the near future that may impact on your business?

  • Targeting

    Who is your target audience?

  • Planning Considerations

    Are there any issues you would like BuyNowMedia to address in our planning process? Are there any key learnings from previous activity (good or bad)? What regions of the UK are you looking to target? When do you want this campaign to run? Do you have any preferences on which media you wish to use? What is your budget?

    By pressing submit you agree to BuyNowMedia discussing your media requirements with media owners and contacting you with our results.


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Where to find Discounted Advertising Space

Discounted advertising space is available in different media. It is up to you to decide which medium offers you the best discounted advertising space to meet your advertising requirements.

The first preference for many people is newspapers as they are published on a daily basis and follow a fixed format. You find that there is lots of scope for you to get discounted advertising space in newspapers in the form of remnant space opportunities.

Radios have a finite need of advertisements

One advantage of getting discounted advertising space on newspapers is that its advertisers are ready to accept smaller ads as it is these ads that are required for filling out the newspaper.


After newspapers, companies prefer looking for advertising space in magasines. Sometimes advertisers of a magazine back out of an ad, end up with smaller ads or miss deadlines, which provides an opportunity for other advertisers to scoop up a piece of discounted advertising space for their advertisement needs.


One of the best sources for discounted advertising space is the radio. This is because unlike the print media where its space can be expanded or contracted as required, advertising space in the radio is finite. Because there are stipulated spots that have to be filled in an hour; this necessity of the radio makes it possible for advertisers to get discounted advertising space on the radio. Discounts here can be anywhere between 25 to 75% of the retail price.


Empty billboards are hungry for advertisements

Next to the radio, the television offers a never ending source of advertising space in television networks, cable television and satellite channels. This proves to be good news for advertises who can get discounted advertising space here at discounts as high as 90% off the retail price.
You may notice many unfilled billboards when you go for a drive. If you opt to advertise on a billboard that has been unfilled for a long time, you will be able to get some discounted advertising space, especially if you require advertising space for a short span of time.

You can also get lots of cheap advertising space through sponsorships. These sponsorships are most required in sports events where the organisers need to raise money for the event.
Though it is difficult to get discounted advertising space in large sports events like the Formula 1, there are many other sports and sportsmen which are not that popular, and need to raise funds quickly, at the last minute. This is where you are sure to get some discounted advertising space.

The latest addition to advertising media is the internet. This is where it is possible to get some discounted advertising space with some efforts. The cheapest options for cheap advertising space here is through CPA or CPC where each company competes against the other in offering the best rates.

As you can see, there are many sources for you to turn to for discounted advertising space. The final decision on the best medium for your advertising needs depends on your budget and the type of advertising you are looking for.

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