BuyNowMedia - Media Planning Media Planning

Welcome to BuyNowMedia's Online Media Planning Service

Now you have found your way to our free media planning service, let us find you the right media for your advertising campaign. BuyNowMedia is a free service specialising in helping small and medium sized businesses find the best media opportunities available to reach your target audience without the long drawn out process that this would normally entail.

We have tried to keep it as short as possible, we know you are busy people, and therefore, request that you fill in the six sections with enough information that will allow us to source the relevant media for you from our media partners. It should take no more than 10 minutes and could prove to be the best 10 minutes ever spent.

There are so many marketing options to choose from. How do you know which one’s right for you? BuyNowMedia takes the headache out of the decision, helping you choose the best options for your market, budget and desired outcome. Whatever marketing your business requires, we have the expertise to advise you, whether it’s out-of-home, radio, TV, ambient, online, newspaper or magazine advertising.

Based on information you provide, the BuyNowMedia planning team will not only locate the best providers and the best marketing fields for you, whether that’s press, digital media, TV, outdoor, radio or magazines, but also advise you on the type of campaign that would be best. It could be that you need to increase brand awareness with event marketing, drive sales with direct response advertising, or generate targeted traffic to your website through an online campaign. Whatever your requirements, BuyNowMedia can make it happen.

We’re confident that our experience within industries as diverse as radio, digital and outdoor advertising will enable us to deliver a campaign plan with which you will be 100% happy. Should you want to go ahead with our proposal, we will even organise everything for you, including confirming and booking the media for you. We can also help with the creative for the campaign should you need.

BuyNowMedia offers a media planning service that helps businesses such as yours, find the best way to get your message out to their target audience. It’s fast and free, allowing you to bypass the time consuming and costly process that media planning and consultation normally entails.

We know you’re busy, so we’ve tried to keep the process a short as possible. Simply complete the six stages below and we’ll have enough information to source relevant information from our various media partners, creating a marketing solution that fits your business perfectly.

Alternatively, if you’d prefer to contact one of the team directly, feel free to call the media planning team on 020 7478 2400 or email us at mediaplanning@buynowmedia.com and we’ll discuss your needs in person. It could be the most profitable five minutes you’ve ever spent.

For more information on BuyNowMedia Creative
please call 0207 7477 2269,
email creative@buynowmedia.com
or fill in the form below.

Your full contact details must be filled in below

                                   




For more information on BuyNowMedia
please call 0207 478 2400,
email admin@buynowmedia.com
or fill in the form below.



  • Your Details:

    Please fill out your contact details below and click on the "next" arrow.

    Your full contact details must be filled in below

  • Background

    Please include a short paragraph with an overview of your company including any recent advertising history you may have done

  • Core Objectives

    What are you looking to achieve with this campaign?

  • Marketplace Dynamics

    Who are your main competitors in both advertising and sales terms and is there anything that may change dramatically in the competitive marketplace in the near future that may impact on your business?

  • Targeting

    Who is your target audience?

  • Planning Considerations

    Are there any issues you would like BuyNowMedia to address in our planning process? Are there any key learnings from previous activity (good or bad)? What regions of the UK are you looking to target? When do you want this campaign to run? Do you have any preferences on which media you wish to use? What is your budget?

    By pressing submit you agree to BuyNowMedia discussing your media requirements with media owners and contacting you with our results.


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References

Ambient media for small time players

Ambient media has become a very popular way of advertising products as of late. There are many people who have begun using ambient media and they just keep getting more and more creative. This is not to say that traditional media is no longer being used. Traditional media is still healthy although it has taken a few hits. This is mainly because a lot of people are no longer just staying at home and watching the television. This used to be the case because the television used to be the primary source of information and entertainment for a lot of people.

Nowadays however, other forms of entertainment have become a lot more accessible. There are a lot of movie theaters with a lot of good movies being shown. At home, people no longer use the television as much as they used too. These days, people would rather turn on their computers and go online rather than sit down on the couch and watch television shows. Viewership is down and even those who watch these shows have found ways to minimize or totally eliminate the advertisements.

They have machines now that automatically delete the commercials so that the viewer can watch he shows without interruption. This cuts down further the amount of advertisements seen by the viewer and this is why a lot of advertisers are trying to find ways to show the product that they are trying to promote.

They want people to see their products again even if they do not listen to the radio or watch their television. To do this they are going to have to be creative and try to capture people when they do not expect it. This is what ambient media is all about.

Ambient media is a way to promote something using unconventional ways.

One example of a form of ambient media is a bumper sticker. Bumper stickers have been available for a long time but now a lot of companies have been actively using it to promote their products. It used to be that they were mere souvenirs or freebies for people’s enjoyment but these days some companies would even go as far as paying a car owner to be able to stick it on the bumper of their cars. Many people have come to realize that ambient media is really a good way to promote things. The bumper sticker for example, while seemingly simple can be a very effective tool to promote certain stores. It can be very effective because the cars move around and therefore a lot of different can get to see it. This increases visibility and therefore it can be seen to be a good form of promoting. A bumper sticker is also quite cheap. It does not cost a lot especially when mass produced thereby allowing small-time companies to make full use of it. This is the advantage of ambient media. You do not need much money. All you need is a little bit of creativity. And some stickers.      

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