BuyNowMedia - Media Planning Media Planning

Welcome to BuyNowMedia's Online Media Planning Service

Now you have found your way to our free media planning service, let us find you the right media for your advertising campaign. BuyNowMedia is a free service specialising in helping small and medium sized businesses find the best media opportunities available to reach your target audience without the long drawn out process that this would normally entail.

We have tried to keep it as short as possible, we know you are busy people, and therefore, request that you fill in the six sections with enough information that will allow us to source the relevant media for you from our media partners. It should take no more than 10 minutes and could prove to be the best 10 minutes ever spent.

There are so many marketing options to choose from. How do you know which one’s right for you? BuyNowMedia takes the headache out of the decision, helping you choose the best options for your market, budget and desired outcome. Whatever marketing your business requires, we have the expertise to advise you, whether it’s out-of-home, radio, TV, ambient, online, newspaper or magazine advertising.

Based on information you provide, the BuyNowMedia planning team will not only locate the best providers and the best marketing fields for you, whether that’s press, digital media, TV, outdoor, radio or magazines, but also advise you on the type of campaign that would be best. It could be that you need to increase brand awareness with event marketing, drive sales with direct response advertising, or generate targeted traffic to your website through an online campaign. Whatever your requirements, BuyNowMedia can make it happen.

We’re confident that our experience within industries as diverse as radio, digital and outdoor advertising will enable us to deliver a campaign plan with which you will be 100% happy. Should you want to go ahead with our proposal, we will even organise everything for you, including confirming and booking the media for you. We can also help with the creative for the campaign should you need.

BuyNowMedia offers a media planning service that helps businesses such as yours, find the best way to get your message out to their target audience. It’s fast and free, allowing you to bypass the time consuming and costly process that media planning and consultation normally entails.

We know you’re busy, so we’ve tried to keep the process a short as possible. Simply complete the six stages below and we’ll have enough information to source relevant information from our various media partners, creating a marketing solution that fits your business perfectly.

Alternatively, if you’d prefer to contact one of the team directly, feel free to call the media planning team on 020 7478 2400 or email us at mediaplanning@buynowmedia.com and we’ll discuss your needs in person. It could be the most profitable five minutes you’ve ever spent.

For more information on BuyNowMedia Creative
please call 0207 7477 2269,
email creative@buynowmedia.com
or fill in the form below.

Your full contact details must be filled in below

                                   




For more information on BuyNowMedia
please call 0207 478 2400,
email admin@buynowmedia.com
or fill in the form below.



  • Your Details:

    Please fill out your contact details below and click on the "next" arrow.

    Your full contact details must be filled in below

  • Background

    Please include a short paragraph with an overview of your company including any recent advertising history you may have done

  • Core Objectives

    What are you looking to achieve with this campaign?

  • Marketplace Dynamics

    Who are your main competitors in both advertising and sales terms and is there anything that may change dramatically in the competitive marketplace in the near future that may impact on your business?

  • Targeting

    Who is your target audience?

  • Planning Considerations

    Are there any issues you would like BuyNowMedia to address in our planning process? Are there any key learnings from previous activity (good or bad)? What regions of the UK are you looking to target? When do you want this campaign to run? Do you have any preferences on which media you wish to use? What is your budget?

    By pressing submit you agree to BuyNowMedia discussing your media requirements with media owners and contacting you with our results.


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Outdoor Aadvertising Rreferences

The Advantages of TV advertising space

Television is usually known as the king of media when it comes to advertising. This is because of the fact that the majority of people spend more of their time watching television than any other medium. Combining the use of motion, sound, sight and color and how it works, TV advertising space has proven its influential power in manipulating people's behavior time and time again. However, TV advertising space is also known as the king of advertising cost. Advertising in television is expensive but the advantage of exposing your product in television is bearable because television reaches outsized audiences that are often larger than audiences of newspapers or radio. Here are some of the major advantages that TV advertising space could offer in advertisers:

  • TV advertising space on television can offer products and services with distinction right away.
  • In TV advertising space, you can reach your audience without difficulty. Even children can also be reached through cartoon programs, farmers during news reports and agricultural programs and housewives during soap opera programs.
  • Television also offers a great possibility for creative advertising where you can bring your audience anywhere just by having a camera with you.
  • Given that there are smaller amount of television stations than radio stations (although this depends on your local area), each television audience is separated into larger segments that allows you to reach a larger audience.

 

If there are advantages in TV advertising space, there are also several disadvantages when advertising in television. Because television has a larger A.D.I, the stations are allowed to charge more for commercial based to reach a larger number of viewer. Here are the other disadvantages of TV advertising space:

  • A 30 second TV advertising space commercial during time of primetime viewing can cause you 10 up to 30 times than radio advertising space.
  • The numbers of viewers who watch the program that your commercial is on air are from different groups.
  • The time when the program airs your advertisement is limited.

 

The above are the majors reasons why buying a TV advertising space time is very important to consider before buying an advertising space in television.

However, bear in mind that it is still highly recommended that you use TV advertising agencies and any media services when advertising. If this kind of service is not available in your location, you can find a TV representative that you can trust; that representative will help you choose the program where you should advertise in order to reach your market. If you yourself are fixing your schedule, make sure that frequency plays a very important role in advertising your products. It is very important that your target audience sees your commercial with background of the programs that you are buying. You must also make sure that you ask for a commercial affidavit where you can see listings of exact times your commercial is being seen. This affidavit will not cost you money as this will be provided by the station where you buy your TV advertising space.

To make an inexpensive and effective way to get messages on TV, consider using pre-prepared TV commercials that are available for you by the distributor you are dealing with. You can also add your logo and company name at the end of the commercial in just for a small additional cost.


 

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