Media
Planning
 |
|
Welcome to BuyNowMedia's Online Media Planning Service
Now you have found your way to our free media planning service, let us find you the right media for your advertising campaign. BuyNowMedia is a free service specialising in helping small and medium sized businesses find the best media opportunities available to reach your target audience without the long drawn out process that this would normally entail.
We have tried to keep it as short as possible, we know you are busy people, and therefore, request that you fill in the six sections with enough information that will allow us to source the relevant media for you from our media partners. It should take no more than 10 minutes and could prove to be the best 10 minutes ever spent.
There are so many marketing options to choose from. How do you know which one’s right for you? BuyNowMedia takes the headache out of the decision, helping you choose the best options for your market, budget and desired outcome. Whatever marketing your business requires, we have the expertise to advise you, whether it’s out-of-home, radio, TV, ambient, online, newspaper or magazine advertising.
Based on information you provide, the BuyNowMedia planning team will not only locate the best providers and the best marketing fields for you, whether that’s press, digital media, TV, outdoor, radio or magazines, but also advise you on the type of campaign that would be best. It could be that you need to increase brand awareness with event marketing, drive sales with direct response advertising, or generate targeted traffic to your website through an online campaign. Whatever your requirements, BuyNowMedia can make it happen.
We’re confident that our experience within industries as diverse as radio, digital and outdoor advertising will enable us to deliver a campaign plan with which you will be 100% happy. Should you want to go ahead with our proposal, we will even organise everything for you, including confirming and booking the media for you. We can also help with the creative for the campaign should you need.
BuyNowMedia offers a media planning service that helps businesses such as yours, find the best way to get your message out to their target audience. It’s fast and free, allowing you to bypass the time consuming and costly process that media planning and consultation normally entails.
We know you’re busy, so we’ve tried to keep the process a short as possible. Simply complete the six stages below and we’ll have enough information to source relevant information from our various media partners, creating a marketing solution that fits your business perfectly.
Alternatively, if you’d prefer to contact one of the team directly, feel free to call the media planning team on 020 7478 2400 or email us at mediaplanning@buynowmedia.com and we’ll discuss your needs in person. It could be the most profitable five minutes you’ve ever spent.
For more information on BuyNowMedia Creative
please call 0207 7477 2269,
email creative@buynowmedia.com
or fill in the form below.
Your full contact details must be filled in below
For more information on BuyNowMedia
please call 0207 478 2400,
email admin@buynowmedia.com
or fill in the form below.
-
Your Details:
Please fill out your contact details below and click on the "next" arrow.
Your full contact details must be filled in below
-
Planning Considerations
Are there any issues you would like BuyNowMedia to address in our planning process? Are there any key learnings from previous activity (good or bad)? What regions of the UK are you looking to target? When do you want this campaign to run? Do you have any preferences on which media you wish to use? What is your budget?
By pressing submit you agree to BuyNowMedia discussing your media requirements with media owners and contacting you with our results.
|
or
|
Online Media Buying Plan DevelopmentAs with media buying, media planning is an important aspect of the entire advertising management function. Planning and media buying for online venues are an integral part of the always-evolving world of Internet advertising. New groundbreaking advertising options are constantly being launched such as, geographically and behaviorally targeted advertising. Unlike traditional media buying campaigns, online ad campaigns may initially require a comprehensive media plan because of limited standards and various inconsistencies. This article will explain an online media planning development process needed to ensure a successful media buying campaign. Internet advertising is always changing. New online advertising options like video advertising, geographically and behaviorally targeted display advertising, and social network media advertising are being introduced and immediately subject to future rapid changes. In order to make media buying successful, a well-devised online media plan is needed that includes the campaign’s goals and objectives, research, strategy, implementation guidelines and Return On Investments (ROI) projections. Although it may sound cut and dry, developing the online media plan is more involved than it may sound. Media buying experts work very closely with their clients to develop a workable online media strategy, perform media research, create an online media plan, resulting in launching an online advertising campaign. The following bullets are an example of a possible online media planning process:
Once the online media plan is complete and approved the actual media buying takes place. This is the end of the initial planning process but only the beginning of the actual online campaign. Now ad tracking and trafficking are established to provide accurate testing. The ad campaign will be reviewed daily, or sometimes multiple times a day to make adjustments, additions, deletions or whatever is needed to properly optimize the campaign. Media buying is a fascinating process and online media buying is even more so because it requires more knowledge, due to the Internet’s complex nature. A good media plan is imperative to ensure successful media buying. Launching a winning online advertising campaign will only get more difficult as technology continues to advance.
| |
 |
Page loaded in 0.011126 seconds