Media
Planning
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Welcome to BuyNowMedia's Online Media Planning Service
Now you have found your way to our free media planning service, let us find you the right media for your advertising campaign. BuyNowMedia is a free service specialising in helping small and medium sized businesses find the best media opportunities available to reach your target audience without the long drawn out process that this would normally entail.
We have tried to keep it as short as possible, we know you are busy people, and therefore, request that you fill in the six sections with enough information that will allow us to source the relevant media for you from our media partners. It should take no more than 10 minutes and could prove to be the best 10 minutes ever spent.
There are so many marketing options to choose from. How do you know which one’s right for you? BuyNowMedia takes the headache out of the decision, helping you choose the best options for your market, budget and desired outcome. Whatever marketing your business requires, we have the expertise to advise you, whether it’s out-of-home, radio, TV, ambient, online, newspaper or magazine advertising.
Based on information you provide, the BuyNowMedia planning team will not only locate the best providers and the best marketing fields for you, whether that’s press, digital media, TV, outdoor, radio or magazines, but also advise you on the type of campaign that would be best. It could be that you need to increase brand awareness with event marketing, drive sales with direct response advertising, or generate targeted traffic to your website through an online campaign. Whatever your requirements, BuyNowMedia can make it happen.
We’re confident that our experience within industries as diverse as radio, digital and outdoor advertising will enable us to deliver a campaign plan with which you will be 100% happy. Should you want to go ahead with our proposal, we will even organise everything for you, including confirming and booking the media for you. We can also help with the creative for the campaign should you need.
BuyNowMedia offers a media planning service that helps businesses such as yours, find the best way to get your message out to their target audience. It’s fast and free, allowing you to bypass the time consuming and costly process that media planning and consultation normally entails.
We know you’re busy, so we’ve tried to keep the process a short as possible. Simply complete the six stages below and we’ll have enough information to source relevant information from our various media partners, creating a marketing solution that fits your business perfectly.
Alternatively, if you’d prefer to contact one of the team directly, feel free to call the media planning team on 020 7478 2400 or email us at mediaplanning@buynowmedia.com and we’ll discuss your needs in person. It could be the most profitable five minutes you’ve ever spent.
For more information on BuyNowMedia Creative
please call 0207 7477 2269,
email creative@buynowmedia.com
or fill in the form below.
Your full contact details must be filled in below
For more information on BuyNowMedia
please call 0207 478 2400,
email admin@buynowmedia.com
or fill in the form below.
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Your Details:
Please fill out your contact details below and click on the "next" arrow.
Your full contact details must be filled in below
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Planning Considerations
Are there any issues you would like BuyNowMedia to address in our planning process? Are there any key learnings from previous activity (good or bad)? What regions of the UK are you looking to target? When do you want this campaign to run? Do you have any preferences on which media you wish to use? What is your budget?
By pressing submit you agree to BuyNowMedia discussing your media requirements with media owners and contacting you with our results.
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Ambient Media–the possibilitiesAdvertising communicates with potential consumers by trying to persuade or entice them to purchase or consume a particular product, service or brand. All primary mediums are used to convey the advertising messages such as, newspaper, radio, television, magazine, billboards, cinema and Internet. Ambient media is a form of advertising and according to Wikipedia; the term ambient media emerged in British media slang around 1999 and is now accepted terminology within the advertising industry. The phrase was said to have started during the peak of a popular genre of music referred to as ambient music. The music used electronic textures that created an atmosphere or mood giving the meaning of ambient to relate to something that is in the immediate environment. This article explains how ambient media got started, what it is, some of the innovative ways it is used, and why it is so popular. Ambient media refers to any non-traditional out-of-home media. Also known as Alternative media or place-based media. Regardless of what you call it, ambient media is specifically designed to reach consumers when they are most vulnerable…close to the point of purchase. It can be used with traditional advertising methods but it also does quite well on its own. In order to have a successful advertising campaign using ambient media, the strategic factor is to choose the proper media format for the product or service and combine the format with a powerful effective message. Ambient media can be interactive which is always “something different” that stands out and draws attention especially in high pedestrian or centralized locations. Some of the creative ways ambient media is displayed are:
These examples only scratch the surface of the different ways ambient media advertising is displayed. Some of the reasons it is so popular and profitable is because its versatile, traditional media is not as popular as it once was, advertisers want the benefits of point-sale communications and ambient media reaches the target audience where they live, work and play. Ambient media is steadily increasing in popularity. Businesses want to reach their target audience as quickly as possible and ambient media allows them to do so. Today there are quite a few more advertising options than radio and television, and frankly, there are so many other sources of entertainment, that people are just not sitting around watching television all the time. Advertisers need to reach these people. Advertisers need to be where the people are and that is actually what ambient media advertising does. It captures the consumer off guard where it counts…
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