BuyNowMedia - Media Planning Media Planning

Welcome to BuyNowMedia's Online Media Planning Service

Now you have found your way to our free media planning service, let us find you the right media for your advertising campaign. BuyNowMedia is a free service specialising in helping small and medium sized businesses find the best media opportunities available to reach your target audience without the long drawn out process that this would normally entail.

We have tried to keep it as short as possible, we know you are busy people, and therefore, request that you fill in the six sections with enough information that will allow us to source the relevant media for you from our media partners. It should take no more than 10 minutes and could prove to be the best 10 minutes ever spent.

There are so many marketing options to choose from. How do you know which one’s right for you? BuyNowMedia takes the headache out of the decision, helping you choose the best options for your market, budget and desired outcome. Whatever marketing your business requires, we have the expertise to advise you, whether it’s out-of-home, radio, TV, ambient, online, newspaper or magazine advertising.

Based on information you provide, the BuyNowMedia planning team will not only locate the best providers and the best marketing fields for you, whether that’s press, digital media, TV, outdoor, radio or magazines, but also advise you on the type of campaign that would be best. It could be that you need to increase brand awareness with event marketing, drive sales with direct response advertising, or generate targeted traffic to your website through an online campaign. Whatever your requirements, BuyNowMedia can make it happen.

We’re confident that our experience within industries as diverse as radio, digital and outdoor advertising will enable us to deliver a campaign plan with which you will be 100% happy. Should you want to go ahead with our proposal, we will even organise everything for you, including confirming and booking the media for you. We can also help with the creative for the campaign should you need.

BuyNowMedia offers a media planning service that helps businesses such as yours, find the best way to get your message out to their target audience. It’s fast and free, allowing you to bypass the time consuming and costly process that media planning and consultation normally entails.

We know you’re busy, so we’ve tried to keep the process a short as possible. Simply complete the six stages below and we’ll have enough information to source relevant information from our various media partners, creating a marketing solution that fits your business perfectly.

Alternatively, if you’d prefer to contact one of the team directly, feel free to call the media planning team on 020 7478 2400 or email us at mediaplanning@buynowmedia.com and we’ll discuss your needs in person. It could be the most profitable five minutes you’ve ever spent.

For more information on BuyNowMedia Creative
please call 0207 7477 2269,
email creative@buynowmedia.com
or fill in the form below.

Your full contact details must be filled in below

                                   




For more information on BuyNowMedia
please call 0207 478 2400,
email admin@buynowmedia.com
or fill in the form below.



  • Your Details:

    Please fill out your contact details below and click on the "next" arrow.

    Your full contact details must be filled in below

  • Background

    Please include a short paragraph with an overview of your company including any recent advertising history you may have done

  • Core Objectives

    What are you looking to achieve with this campaign?

  • Marketplace Dynamics

    Who are your main competitors in both advertising and sales terms and is there anything that may change dramatically in the competitive marketplace in the near future that may impact on your business?

  • Targeting

    Who is your target audience?

  • Planning Considerations

    Are there any issues you would like BuyNowMedia to address in our planning process? Are there any key learnings from previous activity (good or bad)? What regions of the UK are you looking to target? When do you want this campaign to run? Do you have any preferences on which media you wish to use? What is your budget?

    By pressing submit you agree to BuyNowMedia discussing your media requirements with media owners and contacting you with our results.


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Media Planning
Media Planning
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TV Advertising Space
Media Buying References

TV Advertising Space

Television is known as the king of media because it gets the largest chunk of advertising campaigns. Hence TV advertising space is gaining ground. Also the advertisers know that many people spend their leisure time in front of the television rather than doing other leisure activities. Televisions can en-capture the viewer’s attention because it has all the senses involved that of sight, sound and colour. Thus TV advertising space has time and again proven that it is influential on its target audience and get generate the desired results.

Although it is known as the king of media it is also known as the king of cost. It is an expensive way of advertising but the plus side of it is that the products reach out to a far wider audience than any other form of media. It has a larger impact on the audience than the other means of advertising like the radio and newspapers.

TV advertising space on the television can offer products and services that are different and can distinguish themselves in the minds of the buyer. One can reach out to their audience right away without any difficulty. Even children are not immune to it. Hence TV advertising space has people of all ages under its fold. All kinds of people watch TV at some point of the day and this ensures that the TV advertising space is doing its job well. Therefore everyone in a family is targeted and no one individual left out. Creativity is the onus of the TV advertising space.

The reach of the TV advertising space is larger. If there are advantages there are bound to be disadvantages too. Because their reach is more the charge is also extremely high. An advertisement aired during time on television costs more by up to 10 to 30 times than a radio. The people who watch television are of different age groups and demographics. The time that the program is aired is limited.

These are the reasons why people nowadays tend to opt for TV advertising space. However, before you buy TV advertising space do keep in mind that you must choose a channel that has your target and niche audience keying in. Also remember that the frequency at which the advertisement is aired plays a crucial role because then your products will have a greater recall value in your audience’s minds. When you book your TV advertising space be sure that you are sure at what times and under what background will your commercials be aired. Consider pre-prepared commercials that are already made by a few start-ups. This will be an inexpensive but at the same time an effective way of advertising on TV.

You could also go ahead and add your own logo or customize your TV advertising space.

When you are deciding to buy TV advertising space you must understand the best possible rates that you can get. It is negotiable and complete depends on your business acumen. If you know what to ask for and how to get it then you are sure to clinch a deal. If you are new to the business of TV advertising space then ask around or take the help of professionals. Do not try to do it alone without the expertise and backing of professionals or the results will not be encouraging and what you had expected.

So as far as televisions remain in our living rooms occupying the major corner TV advertising space is here to stay.

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