Bluetooth Downloads

 

Bluetooth advertising is a method of marketing which enables you to deliver content including coupon flyers, mobile video, audio, pictures, animated images and bar codes directly to the consumer. It is permission based advertising and requires the recipient to either accept or decline the marketing message. In order to maximise the effectiveness of your campaign you need to find a way to engage with the consumer to ensure that they turn on their Bluetooth and most importantly keep it turned on. One of the best ways in which to do this is to add a sign to your advert advising them that they are in a Bluetooth proximity zone.