Media
Planning
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Welcome to BuyNowMedia's Online Media Planning Service
Now you have found your way to our free media planning service, let us find you the right media for your advertising campaign. BuyNowMedia is a free service specialising in helping small and medium sized businesses find the best media opportunities available to reach your target audience without the long drawn out process that this would normally entail.
We have tried to keep it as short as possible, we know you are busy people, and therefore, request that you fill in the six sections with enough information that will allow us to source the relevant media for you from our media partners. It should take no more than 10 minutes and could prove to be the best 10 minutes ever spent.
There are so many marketing options to choose from. How do you know which one’s right for you? BuyNowMedia takes the headache out of the decision, helping you choose the best options for your market, budget and desired outcome. Whatever marketing your business requires, we have the expertise to advise you, whether it’s out-of-home, radio, TV, ambient, online, newspaper or magazine advertising.
Based on information you provide, the BuyNowMedia planning team will not only locate the best providers and the best marketing fields for you, whether that’s press, digital media, TV, outdoor, radio or magazines, but also advise you on the type of campaign that would be best. It could be that you need to increase brand awareness with event marketing, drive sales with direct response advertising, or generate targeted traffic to your website through an online campaign. Whatever your requirements, BuyNowMedia can make it happen.
We’re confident that our experience within industries as diverse as radio, digital and outdoor advertising will enable us to deliver a campaign plan with which you will be 100% happy. Should you want to go ahead with our proposal, we will even organise everything for you, including confirming and booking the media for you. We can also help with the creative for the campaign should you need.
BuyNowMedia offers a media planning service that helps businesses such as yours, find the best way to get your message out to their target audience. It’s fast and free, allowing you to bypass the time consuming and costly process that media planning and consultation normally entails.
We know you’re busy, so we’ve tried to keep the process a short as possible. Simply complete the six stages below and we’ll have enough information to source relevant information from our various media partners, creating a marketing solution that fits your business perfectly.
Alternatively, if you’d prefer to contact one of the team directly, feel free to call the media planning team on 020 7478 2400 or email us at mediaplanning@buynowmedia.com and we’ll discuss your needs in person. It could be the most profitable five minutes you’ve ever spent.
For more information on BuyNowMedia Creative
please call 0207 7477 2269,
email creative@buynowmedia.com
or fill in the form below.
Your full contact details must be filled in below
For more information on BuyNowMedia
please call 0207 478 2400,
email admin@buynowmedia.com
or fill in the form below.
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Your Details:
Please fill out your contact details below and click on the "next" arrow.
Your full contact details must be filled in below
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Planning Considerations
Are there any issues you would like BuyNowMedia to address in our planning process? Are there any key learnings from previous activity (good or bad)? What regions of the UK are you looking to target? When do you want this campaign to run? Do you have any preferences on which media you wish to use? What is your budget?
By pressing submit you agree to BuyNowMedia discussing your media requirements with media owners and contacting you with our results.
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Magazine Advertising Is Easily manipulatedMagazine advertising is an important area of the marketing arena, and one that is often overlooked. It is understandable that the prevalence of the internet and new media is one area where people can be swayed from their intentions, but it is foolish to dismiss the very real possibilities of magazine advertising as a successful medium. For a start, you could pick up any magazine – at random – and have a look through. Whatever the genre, whoever it is aimed at, it will be packed full of many different adverts, and here is where the magazine genre takes on a world of its own, for the variety and sheer number of magazines published is quite amazing, and permits the marketing executive to fashion a practically direct campaign. Although relatively small in terms of circulation, the specialist publication gives access to a particular group of readers, thus allowing for this streamlining in advertising terms. As an example, think about the average women’s magazine: this is possibly the biggest selection of magazines on the market, and will appeal to a great number of different people. It will, naturally, give the marketing professional knowledge of exactly who will be reading the magazine and, thus, the advert. Furthermore, the women’s magazine selection is designed to cover a variety of age groups and interests; the younger magazines may appeal to those who buy cheap and cheerful bargain clothes and cosmetics, the mid range ones to those who are up and coming young professionals who want to move up a step and buy designer clothes, or those aimed at the older lady who is already established on the social circuit, and may be looking at high class jewellery or the like. The specific marketing appeal of the demographic attached to the particular publication is one that gives it greater manipulation in the advertising world, and is of great importance in the managers picking the right magazine in which to advertise. Given that there are publications covering just about every subject, the range of possible targets available in the magazine world, and the ability to streamline a campaign in this manner, is one that is simply not available in other areas of the marketing sphere. The world of magazine advertising is one that will change with the times; twenty years ago there were few magazines aimed at computer users, but these days there are many computer using, buying and comparison magazines; the same is true of many other areas of the magazine world, hence the medium will continue to be popular to advertisers. There are magazines in almost every spectrum of the market – from the very high class publications to those that are throw away, read once affairs, and this offers great options to those who are considering a marketing campaign featuring magazine advertising.
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