Media
Planning
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Welcome to BuyNowMedia's Online Media Planning Service
Now you have found your way to our free media planning service, let us find you the right media for your advertising campaign. BuyNowMedia is a free service specialising in helping small and medium sized businesses find the best media opportunities available to reach your target audience without the long drawn out process that this would normally entail.
We have tried to keep it as short as possible, we know you are busy people, and therefore, request that you fill in the six sections with enough information that will allow us to source the relevant media for you from our media partners. It should take no more than 10 minutes and could prove to be the best 10 minutes ever spent.
There are so many marketing options to choose from. How do you know which one’s right for you? BuyNowMedia takes the headache out of the decision, helping you choose the best options for your market, budget and desired outcome. Whatever marketing your business requires, we have the expertise to advise you, whether it’s out-of-home, radio, TV, ambient, online, newspaper or magazine advertising.
Based on information you provide, the BuyNowMedia planning team will not only locate the best providers and the best marketing fields for you, whether that’s press, digital media, TV, outdoor, radio or magazines, but also advise you on the type of campaign that would be best. It could be that you need to increase brand awareness with event marketing, drive sales with direct response advertising, or generate targeted traffic to your website through an online campaign. Whatever your requirements, BuyNowMedia can make it happen.
We’re confident that our experience within industries as diverse as radio, digital and outdoor advertising will enable us to deliver a campaign plan with which you will be 100% happy. Should you want to go ahead with our proposal, we will even organise everything for you, including confirming and booking the media for you. We can also help with the creative for the campaign should you need.
BuyNowMedia offers a media planning service that helps businesses such as yours, find the best way to get your message out to their target audience. It’s fast and free, allowing you to bypass the time consuming and costly process that media planning and consultation normally entails.
We know you’re busy, so we’ve tried to keep the process a short as possible. Simply complete the six stages below and we’ll have enough information to source relevant information from our various media partners, creating a marketing solution that fits your business perfectly.
Alternatively, if you’d prefer to contact one of the team directly, feel free to call the media planning team on 020 7478 2400 or email us at mediaplanning@buynowmedia.com and we’ll discuss your needs in person. It could be the most profitable five minutes you’ve ever spent.
For more information on BuyNowMedia Creative
please call 0207 7477 2269,
email creative@buynowmedia.com
or fill in the form below.
Your full contact details must be filled in below
For more information on BuyNowMedia
please call 0207 478 2400,
email admin@buynowmedia.com
or fill in the form below.
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Your Details:
Please fill out your contact details below and click on the "next" arrow.
Your full contact details must be filled in below
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Planning Considerations
Are there any issues you would like BuyNowMedia to address in our planning process? Are there any key learnings from previous activity (good or bad)? What regions of the UK are you looking to target? When do you want this campaign to run? Do you have any preferences on which media you wish to use? What is your budget?
By pressing submit you agree to BuyNowMedia discussing your media requirements with media owners and contacting you with our results.
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The Local Newspaper Ad You Should you consider it?The local newspaper ad is an age old method of getting a point across, or promoting a product or service, and has many benefits that are often overlooked. For businesses whose market is primarily in a particular area, the local newspaper ad is invaluable; the local businessman who carries out local jobs is getting across to the right audience. However, it can also be of great benefit to businesses who cover a wider area, as it is often possible to insert adverts in a number of local newspapers – local, that is, to many different areas. This is because many are under the umbrella of common publishers, giving greater scope for the advertising industry to utilise the interest that people have in their local areas. It may be considered that the local newspaper ad is not a cost effective method of advertising, but when one looks at the possibilities it becomes clearer. Local newspapers are cheaper to advertise in than many other areas of the advertising sphere, and this is because, in general, they make their money specifically by operating as advertising portals. Often, however, the local newspaper ad will have a circulation that is far in excess of many specialist magazines. This allows not just for the advert to be aimed at a more direct audience, but for a greater blanket coverage than may have been previously thought. Given that a product may need to be broken into new areas, the local paper could be the answer. The question that needs to be asked, as with all advertising, is who do you want to read the advert? If you are targeting an exclusive clientele with a high level product that needs a specialist buyer then it is quite clear the local newspaper is not the place to go. If, however, it is a broad service or product that will appeal to many different types of people, then it could well be a very cost effective method of pushing your brand into the market place. Local newspapers have been the mainstay of the printed publication world for many a year, and will undoubtedly continue to be so for many years to come. The appeal is in getting news that is directly relevant across to the people of that area, and this is what makes it a very lucrative advertising medium. Looking at the rates available at local newspaper advertising it seems odd that this method is not used to a greater degree; many local papers are free and routinely delivered to all homes in the area they serve, meaning the local newspaper ads are the first place people look when searching for a specific service or product. This is what endures the local newspaper ad to many a user, and why the medium should be considered, particularly by those promoting services, by all who need to target a well defined demographic group.
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